book
The Responsible Electorate: Rationality in Presidential Voting, 1936-1960
Key, V. O., Jr. The Responsible Electorate: Rationality in Presidential Voting, 1936-1960. With the assistance of Milton C. Cummings, Jr. Cambridge, MA: Belknap Press of Harvard University Press, 19
Why this matters here
Key's study of presidential voting argues that electoral judgments can be more retrospective and discriminating than stereotypes of voter irrationality suggest. The chapter cites this tradition alongside Fiorina's later model.
