book
The Filter Bubble: What the Internet Is Hiding from You
Pariser, Eli. The Filter Bubble: What the Internet Is Hiding from You. New York: Penguin Press, 2011.
Why this matters here
Eli Pariser's The Filter Bubble describes how personalized distribution can narrow shared public exposure by ranking what each user is most likely to engage. Coupling uses that exposure dynamic—without treating personalization as destiny—for the correction problem: updating an article is easy, while updating what millions already absorbed is much harder.
