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AFTER CERTAINTY

book

Algorithms of Oppression: How Search Engines Reinforce Racism

Noble, Safiya Umoja. Algorithms of Oppression: How Search Engines Reinforce Racism. New York: New York University Press, 2018.

Why this matters here

Safiya Umoja Noble documents how search engines can reinforce racialized stereotypes and unequal visibility through their ranking and classification practices. The chapter cites that specific critique while acknowledging the utility of search, not as a claim that all ranking is deliberately discriminatory.